If you wish to protect the data which visitors submit on your website, you will require an SSL certificate. The abbreviation stands for Secure Sockets Layer and that is a protocol employed to encrypt any information exchanged between an Internet site and its users as to guarantee that even if an unauthorized individual intercepts any info, they will not be able to read or use it in any way. The existing level of encryption makes it practically impossible to decrypt the real content, thus if you have a login form of some sort or you offer services and goods online and customers submit credit card information, using an SSL certificate shall be an assurance that the data is secure. Usually a dedicated IP address is needed to install an SSL, which will increase the cost to maintain your site. The additional cost may matter in case you run a small web store, a non-profit organization or any other entity which doesn't make a big profit, so to save you the cash, our cloud web hosting platform supports installing an SSL certificate on a shared server IP address, not a dedicated one.